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The Coca-Cola Company Senior Director Stills Business Development - LATAM OU in Rio de Janeiro, Brazil

Stills Business Development Director is responsible for leading transformational initiatives with an integrated business perspective for Stills categories in LATAM, and accountable for ensuring business results for the assigned brands in the region. The incumbent will oversee diverse projects aiming to create sustainable and profitable growth either by increasing brands topline and/or finding more efficient ways to create value.

Function Specific Activities :

  • Work with category, franchise and finance teams to define optimal business and operating model of Stills categories to drive profitability to boost growth.

  • Leads business development projects aimed at creating incremental growth for Stills brands in line with Category strategies and needs.

  • Continuously revisits brands P&L to identify productivity opportunities and converts them into tangible interventions to increase business profitability.

  • Collaborates with Stills network to speed-up the delivery of brand, commercial and execution strategies in the market.

  • Challenges current end-to-end business reality and brings alternative ways of creating and capturing value.

  • Brings 'outside-in' perspective by being constantly assessing external partners, technologies, and processes to improve current business.

  • Document business cases to accelerate knowledge sharing across the Network

Position impact:

This position will have to work directly and in close collaboration with different functions and regions in Latam and Internationally. Its influence in making things happen will be crucial for the success of the position. As a single contributor will have to work through the network.

Related Work Experience:

  • Proven experience performing business strategy.* Strong financial background (P&L analysis, defining Business Cases, etc.)* Systemic thinking to integrate different elements into a holistic view.* Proficient communication to build powerful business stories.* Strong collaboration and positive influence skills* Preferred experience in Stills business (or similar value chain models) and Franchise operations* Commercial strategy, route to market and revenue growth management* Ideal if candidate has worked in fully integrated business operations.* Private equity and/or Investment funds experience* At least 12+ years of experience in these areas in roles of increasing responsibility and scope. Education Requirements:

  • Minimum BA/BS degree on Business Administration, Finance, Marketing or Business Engineering.

  • Bilingual (English and Spanish)

Core Competencies:

  • Drives Innovative Business Improvements: Co-elaborate vision, develop Opportunities Maps, Innovation Pipeline. Drive innovative growth initiatives that deliver differentiated value across the System.

  • Develops new insights into solutions that result in organizational improvements; promotes a work environment that fosters creative thinking, innovation and rational risk-taking.

  • Balances Immediate and Long-Term Priorities: Seeks to meet critical objectives while considering the impact of those decisions and activities on the ability to achieve long-term goals.

  • Delivers Results: Focuses on the critical few objectives that add the most value for the portfolio.

  • Imports and Exports Good Ideas: Relentlessly seeks, shares and adopts ideas and best practices in and outside the Company to achieve differentiation and stand out from the crowd

  • Develops and Inspires Others: Builds and maintains relationships that motivate, guide, and/or reinforce the performance of others toward common goal, within Brand teams and multifunctional team (Operations, IMC, K&I, Global, Finance, Technical, Bottlers)

  • Develops self to improve performance in current role and to prepare for future roles; seeks and provides feedback and coaching to enhance performance

  • Build a "high performance" culture working as a truly change agent

  • Drive a Culture of focus, effective meetings and less rework.

  • Increase accountability for my team key projects in order to strength teamsdevelopment and deliver through people

Technical Skills:

  • Marketing Concepts: Knowledge of and ability to apply fundamental concepts (e.g., brand positioning, brand architecture, SWOT Analysis, competitive assessment, marketing objectives/strategies, consumer segmentation) used in the development of marketing plans.

  • Brand Equity: Knowledge of procedures used to drive increases in volume and brand equity (e.g., marketing programs, licensed/specialty merchandise and/or properties).

  • Marketing Operating Strategies: Knowledge of and ability to apply basic marketing operating strategies (e.g., media planning, pricing strategies, trade/consumer promotions) used in the execution of marketing plans.

  • Marketing Research Application: Ability to leverage research results into actionable marketing and business building initiatives.

  • Business & Financial Acumen: Knowledge and ability to use not only marketing but finance, technical, operations and supply chain tools/information to identify and strengthen the opportunities.

Skills:

Customer Relationship Management (CRM); Business Plan Implementation; Annual Business Planning; Collaborative Leadership; Financial Performance Management; Distribution Management; Stakeholder Influence; Channels Strategy; Negotiation; Strategic Leadership; Business Alignment; Global Marketing Strategy; Financial Forecasting

Pay Range Not Available

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.

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